Bring clarity to your marketing.
Then make it work.

For nonprofits and small teams that feel stretched, scattered, or stuck, I help sort through competing priorities, clarify what matters most, and build a marketing plan you can actually follow.

If your marketing feels all over the place, you're not alone

Most teams aren't lacking effort. They're being asked to do too much without enough time or space to step back, make decisions, and focus on what matters most.

Priorities compete. Messaging get inconsistent. New ideas are hard to sustain. And over time, marketing starts to feel reactive instead of guided by a clear plan.

I help teams turn scattered marketing into a clear plan they can actually execute

Rather than adding more to the list, we step back, sort through what matters most, and build a plan that fits your team's reality.

That means clarifying priorities, strengthening messaging, choosing the right channels, and creating a realistic plan your team can actually follow. The goal isn't more marketing activity. It's more intentional marketing.

Marketing Strategy Tune-Up

My core engagement for small teams that need clarity, focus, and a realistic path forward.

Clear Direction

Review what's working, where opportunities exist, and where your marketing needs more focus, then identify 3 to 5 priorities.

Marketing Guidance

Strengthen your messaging, clarify key themes, and shape language your team can use consistently.

90-Day Action Plan

Build a practical plan with clear priorities, timing, and next steps your team can realistically follow.

Starter Toolkit

Receive practical templates and resources to support implementation, such as content planning templates, campaign briefs, or messaging worksheets.


How It Works

1. Intake & Review

You complete a short intake form, and I review your current marketing, goals, and challenges to understand where things stand.

2. Clarify & Align

I share my initial understanding of your situation, discuss any remaining questions, and gather additional context needed before developing the strategy.

3. Strategy Development

I develop your strategic priorities, messaging guidance, and 90-day action plan.

4. Review & Handoff

We walk through everything together so you leave with a clear, usable path forward.

This engagement is designed for teams that need clarity and a plan they can execute. If additional support is needed after the strategy is complete, we can discuss the right next steps.
Most engagements are completed in 3 to 4 weeks.


A focused alternative to typical marketing support

If you're looking for someone to simply take over marketing execution from day one, this probably isn't the right fit. But if you need clarity on what matters, a plan your team can execute, and a way to move forward with confidence, this is exactly what this work is designed to do.If this sounds like the right fit, let's talk.

About Isaac

I'm a marketing and strategy leader with experience helping organizations turn scattered efforts into clear, focused plans.I've worked across brand, content, digital, and operations, connecting strategy to execution and helping teams move from ideas to action. Much of my work has been with mission-driven organizations and small teams, where resources are limited and clarity matters most. If you'd like to learn more about my background, experience, and portfolio, visit isaacrife.com.I started Isaac Rife Consulting to offer a more practical approach to marketing strategy. The goal is simple: help teams cut through the noise, make better decisions, and move forward with a plan they can actually use.

If you're looking for a clearer path forward, I'd love to connect.

Let's Connect

Have a question or think your organization could benefit from a fresh perspective? I'd love to hear more about what you're woking on.
I'll get back to you within 1-2 business days.


Based in Richmond, VA
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